Design a brochure for a company.
- I have always been infatuated with weather and nature, so I decided that I wanted to design a simple yet functional brochure for The Weather Channel, so I went and found their design guidelines and their logo online.
Design Guidelines: https://myasucourses.asu.edu/bbcswebdav/pid-13494533-dt-content-rid-78154020_1/xid-78154020_1
- I then went into InDesign to create a simple bi-fold brochure and wrote the body copy myself and laid it out how I wanted it to fit.
- I found nature photos that I wanted to use off of Unsplash.com and placed those into the InDesign document where I wanted to place them.
- After designing the brochure, I exported the document as JPEGS.
I showed my brochure to my friends Ethan Sellards and Shea Harms to get their opinion on the brochure and to see what I could improve on.
To provide information about why The Weather Channel is important and to provide them with the information they need to view the weather for themselves.
People 18+ years old who desire to know about the weather.
Top Things Learned
Something that I found that I learned was how to layout the brochure properly so that it would print out correctly. Another thing that I learned was how to set up the preference in the printer properties to allow it to print correctly as well.
Color Scheme & Color Names
I used the color that The Weather Channel has called their colors.
I used The Weather Channel Blue and Weather Blue 1 from their brand design guidelines that they have.
Font Name & Category
Arial // Sans Serif
Thumbnails of any Original, Unedited Image(s) Used in the Project
Source of Each Image (website name and hyperlink)
The logo I got off of The Weather Company’s website:
The rest of the photos I got from Unsplash.com